CDO Foodsphere earned two Excellence Awards at the Philippine Quill Awards for programs that brought its 50-year story to life, alongside a Merit Award for CDO Funtastyk Young Pork Tocino, reflecting the strength of a brand built over decades.
CDO
Foodsphere Inc. was highly recognized and won multiple awards in their
respective categories. Representatives from CDO’s 50th Anniversary organizing
team and the CDO Funtastyk brand team celebrated with President and CEO Jerome Ong
(third from left) who emphasized how the hard work and dedication of CDO
employees come into fruition in moments like these.
The Philippine Quill
Awards recognize excellence in business communication, honoring organizations
and programs that demonstrate strategic and effective communication.
“For 50 years, CDO has
had the privilege of being part of the lives and tables of Filipino families.
But reaching this milestone also reminded us that our story has never been ours
alone. It was built with our employees, our partners, our communities, and the
consumers who have trusted our brands through the years,” said Jerome Ong,
President and CEO of CDO Foodsphere.
CDO’s “One Story.
Three Experiences. Fifty Years of CDO Foodsphere” received an Excellence Award
for Special and Experiential Events under the Communication Skills Division.
The
team that organized CDO’s 50th Anniversary Celebration “One Story. Three
Experiences. Fifty Years of CDO Foodsphere” won an Excellence Award – Special
and Experiential Events, under the Communication Skills Division. The award is
a testament to all the work and dedication the team made to ensure the success
of CDO’s milestone year. (From L-R, Gale Abad, Pia Mella, Jay Romero, Jerome
Ong, Patricia Magbanua)
Rather than mark its
golden anniversary with a single celebration, CDO created three distinct
experiences for its stakeholders — opening its Malvar manufacturing facility to
media, hosting around 2,200 customers, suppliers, banking partners, government
stakeholders, and influencers at two celebrations at the SMX Convention Center
for its 50th anniversary, and more than 4,000 CDO employees from across the
country for its internal anniversary celebration and inaugural Golden Spoon
Awards, recognizing outstanding and long-serving employees.
The media plant visit
also became the starting point for CDO’s 50th Anniversary Media Relations
Program, which earned a second Excellence Award under the Communication
Management Division, extending CDO’s anniversary story to a wider audience.
“We believe one of the
best ways to understand CDO is to experience the business firsthand. We wanted
our guests to meet the people behind the brands, see how our products are made,
and understand the values that have guided us for five decades,” said Patricia
Magbanua, CDO Head of Corporate Affairs and Communications.
CDO Funtastyk Young
Pork Tocino’s “Battle of the Best: The Real #1” also received a Merit Award for
Marketing, Advertising and Brand Communication under the Communication
Management Division, reinforcing its market leadership as the country’s #1
tocino brand.
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